On May 11, the 2024 China Brand Development Conference, co-hosted by CCTV.com and the Shanghai Station of the Central Radio and Television Station, was held in Shanghai. Luhui Yan, Founder and CEO of Carbonstop, was invited to attend the conference.
The conference, themed "New Tracks for Brands, New Vitality for Consumption," brought together leaders from relevant national ministries, experts and scholars, industry representatives, heads of leading enterprises, and media journalists to analyze the intrinsic connections between brand development and consumption upgrades from various perspectives. They also discussed the positive role of accelerating brand building and implementing strategies to expand domestic demand for China's socio-economic development. Deputy Director of the National Development and Reform Commission's Department of Industrial Development Gong Zhenzhi and General Manager of CCTV.com Wang Bingsong attended and delivered opening remarks.
Deputy Director of the National Development and Reform Commission's Department of Industrial Development, Gong Zhenzhi
General Manager of CCTV.com, Wang Bingsong
During the event, a series of original programs titled Brand Dialogue IP by CCTV.com was officially unveiled. In the first session of Brand Dialogue, themed "The Promotion of Green and Low-Carbon Transition under the Perspective of Green Consumption through Carbon Footprint Management," Luhui Yan, Founder and CEO of Carbonstop, introduced the historical process of establishing Carbonstop's Product Carbon Footprint Database (CCDB), its data composition, and current achievements. He conveyed the content and significance of product carbon footprint work through vivid examples, receiving widespread attention and recognition from the audience.
In the exchange of ideas, the establishment of a carbon footprint management system gained concrete meaning in terms of how it can drive industrial upgrading, stimulate market momentum for green and low-carbon transitions, and achieve the "Dual Carbon" goals. Guests delved into discussions on how to promote the establishment of a product carbon footprint management system that fits the actual conditions of the country, how to orderly advance the promotion and application of carbon labels in the consumer goods sector, and how to promote international alignment and mutual recognition of carbon footprints.
This conference gathered leaders from various industries, focusing on cutting-edge views and innovative practices in the consumption sector, accelerating brand development, and empowering innovation. Carbonstop, as a global leading provider of carbon management software and consulting solutions, is dedicated to promoting carbon emission calculation, management, and reduction across industries, offering carbon management consulting, carbon management software, and Carbon Cloud Ccloud products and services to enterprises and institutions. After thirteen years of development, it has provided carbon management solutions to over 1,200 enterprises and institutions.
In the future, Carbonstop will continue to uphold the mission of "letting every product have a carbon footprint," constantly driving the development and innovation in the field of carbon management, and contributing to the global fight against climate change and the cause of sustainable development.
